Tuesday, June 10, 2008

Does IDEO know a thing or two about innovation?

Well? Does IDEO know a thing or two about innovation? Given the innovation they have been responsible for and the reputation they have earned as a consequence, I think it is safe to say yes.

So it is worthwhile to read The Ten Faces of Innovation by IDEO's Thomas Kelley and Jonathan Littman which Fast Company reviewed some time ago. But don't settle for the review - read the book.

For other useful reads see Books.

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